Segment and conquer.
All in Box lets you build precise, dynamic segments to match your needs. Filter your audience by zip code, gender, age, actions, interactions or custom attributes. Fine-grained segmentation to better understand, target and engage your contacts.
How it works
All in Box makes segment creation simple with an intuitive, powerful interface. Combine multiple criteria such as zip code, age, gender, behavior, interactions or any other attribute to fine-tune your communications. Exclusions and advanced filters help you build perfectly targeted groups, while real-time simulation instantly shows the size of each segment. Once created, your segments refresh automatically every day as new data flows in, guaranteeing constant accuracy.
For communications that always hit the mark
Reduce unsubscribes
There’s nothing worse than receiving a message you don’t care about. With segmentation, you speak directly to the exact audience your message is meant for.
Increase your open rates
By raising the right topic with the right audience, you naturally boost your contacts’ interest. Beyond improving the read rate of your SMS or the open rate of your newsletters, you generate genuine interest that feeds directly into the growth of your business.
Communicate more often without taking risks
Creating contact groups lets you communicate more often without the risk of losing your audience.
Send an email straight to a segmented group
An offer just for women, or just for men? Need to stimulate your core catchment area or wake up your inactive contacts? Instantly send an email to the group of contacts that fits your needs.
Use cases
ENES can promote a new service as infrastructure develops across certain municipalities. As an energy provider, they hold data on many customers, but when fiber goes live at the end of works in a new municipality, segmentation with All in Box lets them communicate about their offers straight away and turn that interest into signed customers. During their latest campaigns for the arrival of fiber in a new municipality, ENES emailed the contacts living there and closed 83 new contracts on the very first day.
The promotion agency of the Moselle department manages a large number of contacts from very different backgrounds. Contact group segmentation on All in Box lets them send communications aimed specifically at elected officials, invitations to board meetings, or even commercial messages for a year-end product launch. Three communications on the same day for three different audiences, while minimizing unsubscribes and maximizing their presence and awareness of what they do.